Author: Sascha Hoffmann
Sascha is a Lifecycle Marketing Consultant with over 8 years of digital marketing experiences in Silicon Valley, the UK, and Germany.
After leading the demand generation for a 100+ million company, he decided to venture out on himself. He's now helping clients to attract and convert more leads and customers.
His main focus are SEO, paid media & marketing automation - all with the focus to tie marketing campaigns to revenue.
Sascha has been featured in industry publications.
Use Google Analytics for SEO Reporting
Most website owners and small- to mid-sized businesses use Google Analytics to monitor their website engagement. The number one thing I noticed as an SEO consultant is that almost none […]
Shopify Meta Description that increases SEO and Sales
In this blog post, we will learn what a meta description is, how it impacts SEO, what a good meta description looks like, and how you can implement one today. […]
7 Local Business GMB Optimization Tips
Your local business needs a GMB listing “Is GMB for me?”, asks every small business owner. The short answer is YES. Google’s own research indicated that 76% of local searches […]
The battle of funny hashtags on Instagram in 2024
Hashtags are the best way to be discovered on Social Media and especially Instagram. In this post, I looked at the most popular funny hashtags in 2024 compared to 3 […]