B2B sales presentation engagement

Understanding B2B Sales Presentation Engagement

What is a B2B sales presentation? A B2B sales presentation is a pitch deck containing sales and marketing collateral to communicate the value of the company’s solution to the buyer. […]

DeckLinks Review

DeckLinks Sales Enablement & Experience Review

What is DeckLinks Sales Enablement & Experience Software? DeckLinks is a new sales enablement and sales experience tool that helps sellers to create a unique sales pitch experience. The main […]

Smarketing for better business results

Smarketing for better business results

What is Smarketing anyway? Smarketing stands for successful collaboration between sales and marketing teams. Smarketing aims to break down silos and enable corporate functions to pursue the same goals. Synergies […]

What is outbound marketing vs inbound

What is Outbound Marketing

Outbound marketing is a process of sending your product or service information to a specific target audience in order to generate leads. It is important to note that outbound marketing […]

Sales Development Representative SDR Marketing

Outbound & Inbound SDR Marketing done right

I’ve started my Marketing career as a Sales Development Representative (SDR). While I reported to Sales, I noticed that Sales Development needs to align more with Marketing than Sales in […]