Category: Marketing Automation
Marketing Automation
Chatbot Success Metrics: Tracking statistics at every funnel stage
Leading and lagging chatbot statistics In chatbot conversational marketing we have to measure different chatbot success metrics – leading and lagging KPIs. Leading KPIs show us how the chatbot is […]
Ultimate Guide to Chatbot Conversational Marketing
What is Chatbot Conversational Marketing? Chatbot Conversational Marketing is the promotion of services and products via chatbots. The bot functions conversationally in providing information and guidance on websites, social media […]
8 tips for successful lead qualification
Not every lead is a good lead. Period. At the same time, even a lead that is good on paper may not be ready for the next steps in the […]