Tag: How-to
B2B Customer Segmentation with Firmographic Data, Demographics & Geos
How to segment B2B Customers? Every business and marketing team needs to understand their buyers, especially in Business-to-Business (B2B). It’s not enough to know who is a good fit or […]
Delete Facebook Pixel from Business Manager and your Website
The Facebook Pixel can be useful to track user engagement and conversion on your site. There are several reasons why you want to have the code on your website. However, […]
Everything you need to know about Squarespace sitemap.xml files
Does Squarespace create a sitemap? Squarespace creates a sitemap automatically for you. Every time you create or remove a URL, Squarespace updates your sitemap, so you don’t have to do […]
Google Analytics Track Button Clicks with Google Tag Manager
Tracking events like button clicks, link clicks, call widget clicks, and form submissions is an advanced measurement technique. It requires some basic understanding of how Google Analytics and other measurement […]
Google Ads Experiment to A/B Test Campaigns and Landing Pages
What is an experiment in Google Ads? An experiment in google ads is a form of A/B testing. You can test multiple variants like landing pages, bidding strategies, or an […]
Squarespace Speed Optimization for better user experiences and SEO
Page speed optimization is crucial for the user experience and your Squarespace SEO. With the 2021 and 2023 Google algorithm updates, these two are getting more and more connected. Unlike […]
Squarespace Facebook Pixel Tutorial – Without Coding
You can add your Facebook pixel to Squarespace in two ways without coding: 1) If you have Google Tag Manager already on the page 2) Adding the pixel ID to […]
Easy Google Tag Manager Squarespace Implementation Beginners Guide
Unfortunately, Squarespace doesn’t have one-click solutions and plugins like WordPress. However, plugins often come with a cost of lower site speed and more and more code on the site. In […]
Add Google Analytics to Squarespace and Track Goals
Before we jump in we need to distinguish between the Google Analytics tracking method: Universal Analytics (UA) and GA4. The “old” and most common way is using the UA-Tracking ID, […]
How to win in Google Quick Answer Box SEO & rank for People Also Ask?
What is an answer box? People Also Ask (PAA) or Google quick answer boxes are Google’s attempt to display the best answer for a search question. It’s related to the […]