Tag: How-to
What is Frequency Capping?
Definition of Frequency Capping Frequency capping determines the number of times an advertisement can be displayed to a specific person in a defined period of time. It allows limiting the […]
Everything you need to know about Image Alt Tags
What is an Image ALT Tag? An Alt Tag (or Alt Attribute) stands for Alternative Tag. The tag is used with images on the Internet to describe them and use […]
The best social media for professional growth
Why you should use a social media for professional growth In order to expand your personal or even corporate network, you should use social networks for business contacts. LinkedIn is […]
Easy SEO Internal Link Analysis & Audit
An internal linking strategy is very important for your search engine optimization. Links signal the importance of a page to website crawlers. As a general rule, the more incoming links […]
Google My Business Reporting Tool – Export Data via Email
You can export Google My Business Data via an API to Google Data Studios and subscribe to get updates straight to your email inbox. https://youtu.be/jMvI0k5Id0o How to connect Google My […]
Marketo Lead Scoring: 5 Tips that will make your life easier
Marketo is the most sophisticated B2B marketing automation solution. One aspect that sets Adobe’s company apart from the competition is the Marketo lead scoring capabilities. Before we jump in, if […]
HubSpot Lead Scoring Limitations and Workarounds
Since you are here, I assume that you know what lead scoring models are and how to align with the Sales team on a lead score matrix already. If not, […]
5 Tips to leverage the HubSpot tracking code for marketing automation
The HubSpot tracking code is a powerful tool in your marketing belt. It can help you on every level of your HubSpot subscription – Free, Starter, or Professional. This guide […]
How to market your podcast
What is Podcast Marketing? There are types of Podcast Marketing: You market your own podcast or you market within someone else podcasts. Even if you market your podcast you need […]
7 Tips to increase SEO results with internal cross linking
I’m an SEO consultant for many businesses and I see those mistakes and missed opportunities every day. Cross linking your website with internal links is one of the most powerful, […]