Tag: How-to
Google My Business Reporting Tool – Export Data via Email
You can export Google My Business Data via an API to Google Data Studios and subscribe to get updates straight to your email inbox. https://youtu.be/jMvI0k5Id0o How to connect Google My […]
Marketo Lead Scoring: 5 Tips that will make your life easier
Marketo is the most sophisticated B2B marketing automation solution. One aspect that sets Adobe’s company apart from the competition is the Marketo lead scoring capabilities. Before we jump in, if […]
HubSpot Lead Scoring Limitations and Workarounds
Since you are here, I assume that you know what lead scoring models are and how to align with the Sales team on a lead score matrix already. If not, […]
5 Tips to leverage the HubSpot tracking code for marketing automation
The HubSpot tracking code is a powerful tool in your marketing belt. It can help you on every level of your HubSpot subscription – Free, Starter, or Professional. This guide […]
How to market your podcast
What is Podcast Marketing? There are types of Podcast Marketing: You market your own podcast or you market within someone else podcasts. Even if you market your podcast you need […]
7 Tips to increase SEO results with internal cross linking
I’m an SEO consultant for many businesses and I see those mistakes and missed opportunities every day. Cross linking your website with internal links is one of the most powerful, […]
Use Google Analytics for SEO Reporting
Most website owners and small- to mid-sized businesses use Google Analytics to monitor their website engagement. The number one thing I noticed as an SEO consultant is that almost none […]
Shopify Meta Description that increases SEO and Sales
In this blog post, we will learn what a meta description is, how it impacts SEO, what a good meta description looks like, and how you can implement one today. […]
7 Local Business GMB Optimization Tips
Your local business needs a GMB listing “Is GMB for me?”, asks every small business owner. The short answer is YES. Google’s own research indicated that 76% of local searches […]
B2B Customer Segmentation with Firmographic Data, Demographics & Geos
How to segment B2B Customers? Every business and marketing team needs to understand their buyers, especially in Business-to-Business (B2B). It’s not enough to know who is a good fit or […]