What is effective trade marketing?

Trade marketing definition: What is trade marketing? Trade marketing is a field of marketing that focuses on promoting products to companies that buy in bulk for resale. These companies are […]

what is point-of-sale pos marketing

Leveraging Point-of-Sale Marketing effectively

What is Point-of-Sale Marketing? (POS Marketing Definition) Point-of-sale marketing (short POS marketing) is a method of sales promotion in retail directly at the point of purchase. The goal is to […]

Hotel marketing

Hotel marketing tips to welcome more guests

Did you know that according to a study by Statistica, the hotel website is the number one booking platform for babyboomers in the UK? Even 14% of UK’s millennials and […]

Geotagging Marketing

Geotagging Marketing for Local Businesses

What is geotagging? Geotagging is the process of attaching geographic latitude and longitude coordinates in the metadata to media files. Often, geotags are added directly from a mobile device. Geotags […]

Online Marketing Insider Tips and Advice

Insider Tips and Advice for Online Marketing

What are the Best Ways to Start Marketing your Business Online? Marketing your business online can be a daunting task. There are so many factors to consider, from the audience […]