Category: SEO
Search Engine Optimization (SEO)
SEO is an ever changing marketing field. Especially with the recent Core Web Updates. Keep in the know.
Check Outbound Links from Website
Outbound links of a website can be understood as internal outgoing links or external (backlinks). Both are important to understand for your SEO. Internal cross-links are one of the most […]
What does an SEO Project Manager do?
Job title SEO Project Manager An SEO project manager is responsible for ensuring that the company’s website has a good ranking in search engine results pages (SERPs). Their main job […]
The Secret to High-Ranking SEO Headlines: Tips and Tricks for 2024
Crafting Compelling SEO Headlines for Blogs and Websites In the digital world, a headline does much more than pique a reader’s curiosity; it serves as a critical gateway to your […]
How to utilize paid, owned, and earned media in digital marketing?
Unfortunately, it’s not always easy to identify or define the differences between paid, owned, and earned media. There is often overlap and certain media formats can fall into multiple categories. […]
The working relationship between SEO and SEA
SEO and SEA should not be two separate areas. On the contrary, both strongly complement each other and should be working together in the digital marketing mix. But before we […]
Honest SEMRush Review – The magic behind my clients SEO successes
I’ve been using SEMRush as an SEO Consultant on a daily basis for a year now. Here’s my honest review and how I use the tools to boost the rankings […]
Geotagging Marketing for Local Businesses
What is geotagging? Geotagging is the process of attaching geographic latitude and longitude coordinates in the metadata to media files. Often, geotags are added directly from a mobile device. Geotags […]
NoIndex NoFollow SEO Use Cases
The terms NoIndex and NoFollow keep popping up in search engine optimization. In this post, I explain – in plain English – how these terms affect your SEO results. What […]
Backlink FAQs and Terminologies
How do backlinks work? Search engines like Google read the code of a website. In the HTML code links are written as follows: <a href=”https://domain.com/slug/”>Anchor Text</a> Href means that it’s […]
11 Tips: Get more reviews with a direct Google Review Link
In this post, we will show you how to create a direct link to Google reviews and how to use this link correctly to get more reviews on autopilot. Create […]