ClickFunnels Webinar Funnel: Your Quick and Handy Guide
Webinars are a great medium to capture leads and engage with your audience. In fact, reportedly, webinars have a conversion rate of 55%.
A ClickFunnels webinar funnel is a great way to build not just your lead capturing, but also take a step further and nurture the leads until they are sales ready. All with a one-time set up.
If you are just thinking about ClickFunnels, read our honest ClickFunnel review
Automated vs. Live Webinars on ClickFunnels
If your goal is to attract and engage an audience with eye-catching and useful webinars, ClickFunnels offers two ways to do this: automated and live webinars.
An automated webinar, also called an evergreen webinar, allows you to deliver content 24/7 without direct host participation. In addition to automating your broadcast, this option enables you to automate the initial webinar registration and other follow-up processes, too. Another benefit is, that you can repeat the process on autopilot. You can set recurring automated webinars that simulate a live experience.
On the other hand, live webinars are best if you want to showcase your content in real time without pre-recording any footage. With ClickFunnels’ live webinar funnel, you’re able to gather sign-ups, hold the actual webinar, and sell your products conveniently in a single funnel.
How to Create a ClickFunnels Webinar Funnel
Creating a webinar funnel with ClickFunnels is a quick and easy process. Before getting started, you’ll need an active account and webinar integration for live webinars.
Meanwhile, an active account plus a webinar video recording within Wistia, Vimeo, or YouTube is necessary for auto webinars or webinar replays.
Follow these steps to create a ClickFunnels webinar funnel:
- On your top navigation panel, locate ClickFunnels and select the “Build Funnel” option.
- Using the Classic Funnel Builder, select “Create New Funnel.”
- Click on “Host Webinar” and choose between broadcasting either a live webinar or a webinar replay (automated webinar).
- You can then name your webinar and group tag. Click on the “Build Funnel” button afterward.
- Select the webinar template and customize it for each ClickFunnels page type that you’ll need.
Best Practices for ClickFunnels Webinar Funnel
Use these effective tips and tricks to successfully host and manage all of your webinar funnels:
Use Ads to Gain Traction
Popular social media networks, such as Facebook, can generate plenty of attention and exposure for your event. Utilize relevant and carefully curated ads in your lead nurturing workflow to encourage people to sign up for your webinar.
Btw, you can also improve the SEO on ClickFunnels to get organic visitors to your funnel – this is especially useful, if you use evergreen, always-on webinars.
Create a Great Landing Page
After setting up your ads, direct traffic to a unique and attention-grabbing webinar registration page specifically for your funnel. Make your webinar page headline, images, and action steps simple but engaging.
Send Email Reminders
Email reminders can serve a variety of purposes for your webinar funnel. You can use them to inform people that they’ve successfully registered for the webinar, notify them on the day of the event, and alert them when you’re live.
Integrations for ClickFunnels Webinars
ClickFunnels supports the following integrations for your webinars:
EverWebinar Integration
Connecting EverWebinar to ClickFunnels strengthens your lead nurturing efforts by allowing you to track and monitor your leads inside the webinar funnels. You’ll need an EverWebinar account, an API key, and a webinar in your account to perform the integration.
WebinarJam API Integration
This integration enables you to send new contacts from ClickFunnels directly to WebinarJam for registration. Make sure that you have a WebinarJam account, an API key, and a webinar within WebinarJam for this process.
Which tools is better? EverWebinar or WebinarJam – find out!
Zoom Webinar Integration
A Zoom Webinar integration lets you collect visitors’ names, telephone numbers, and email addresses from ClickFunnels and register them as contacts in Zoom. This integration requires a webinar with a future date and a paid Zoom account that has the Zoom Events and Webinar Plan.
WebinarFuel Integration
Before getting started with this integration, ensure that you have a WebinarFuel account and a webinar created on the same platform. This integration gives you the option of forwarding registrants’ sign-up data from ClickFunnels to your WebinarFuel automated webinar.
ClickFunnels Webinar FAQs
Yes, with ClickFunnels, you can do both live and automated webinars to reach your audience. To get started, you’ll need an active ClickFunnels account and a webinar integration for live webinars or a webinar video recording for automated webinars.
Yes, Zoom integrates with ClickFunnels. A Zoom webinar integration allows you to conveniently add visitors in ClickFunnels as Zoom contacts. Registrants will be able to attend your broadcast as long as you’ve completed the integration and met all the webinar requirements.
Yes, ClickFunnels allows you to create, promote, and host an online course within the platform. Choose from plenty of available templates to build a course that’s suited to your brand and content. Plus, you can schedule course dates, track users’ lessons, and take internal notes.
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Sascha is a Lifecycle Marketing Consultant with over 8 years of digital marketing experiences in Silicon Valley, the UK, and Germany.
After leading the demand generation for a 100+ million company, he decided to venture out on himself. He’s now helping clients to attract and convert more leads and customers.
His main focus are SEO, paid media & marketing automation – all with the focus to tie marketing campaigns to revenue.
Sascha has been featured in industry publications.